Smart Website

The Smarter Way to Build Your Website

Every Smart Website we build includes the Gladwebs Portal — your personal dashboard where everything for your project lives. You’ll have one place to track progress, get AI support, follow your roadmap, and access training and tools.

This means your website isn’t just a site. It’s a system built to help your business grow.

Overview

Why a Smart Website?

If your website isn’t delivering, it’s not because you need “just another redesign.”

It’s because you don’t have a system.

With every Smart Website, you also unlock your own Gladwebs Portal — where strategy, execution, and support come together.

Inside your Portal you’ll find:

A branded dashboard connected directly to your project.
An AI assistant (Gladbot) that can guide you step by step.
A personailized stage roadmap to keep you focused on the right priorities.
A leaderboard to track milestones and celebrate wins.
A knowledge hub with training, resources, and tools. (coming soon)
This means your website isn’t just a digital brochure — it’s the front end of a connected system that helps you adapt, build, grow, and scale.

Our approach

We believe success online requires two things:
A Smart Website — a scalable, high-performing website built for design, branding, and conversions.
The Gladwebs Portal — your growth hub, keeping you organized, accountable, and supported long after launch.
Other agencies give you a site and walk away. We give you a system that makes sure your website grows with your business.
Benefits & Outcomes

Smart Website + Portal =

Process
Clear Direction
Know what stage you’re in and what to focus on next.
Control Panel
Full Transparency
Track project progress and results in your dashboard.
Chatbot
AI Support
Answers and guidance available 24/7.
Classroom
Empowered Team
Training and resources so you can manage in-house.
Web Design
Scalable Design
A website that adapts as your business evolves.
Website Design & Development

Not Just a Website. A Growth System.

Most websites get launched and forgotten. At Gladwebs, we build Smart Websites that grow with your business.

Every site comes with the Gladwebs Portal—AI support, a growth roadmap, and tools to keep improving.

The result? A website that looks great, drives leads, boosts sales, and stays aligned with your goals.

What's Included

Every Smart Website Comes With:

Website Audit

We start by reviewing your current website to identify what’s working and what isn’t. This audit helps us understand where improvements are needed to better meet your website's design, branding, and marketing goals.

Gladwebs Portal Access

Your personalized project portal gives you a clear roadmap, AI-powered guidance, and resources all in one place. It’s branded for your business and designed to keep you on track every step of the way.

Gladwebs Leaderboard Activation

Track your progress and see how your business stacks up on the Gladwebs Leaderboard. It turns your journey into a motivating, gamified experience while helping you measure growth and celebrate milestones.

Strategic Website Blueprint

We create a detailed plan for your website, focusing on key pages and elements like messaging and layout. This strategy ensures your site is designed to attract, engage, and convert visitors effectively.

Clear Website Messaging

We guide you in crafting compelling messages using proven techniques. This helps your website clearly communicate what your business offers, making it easier for visitors to understand and connect with your brand.

Content Hub

We set up a central “Content Hub” for your blog posts, videos, and other resources. This hub makes it easy for visitors to find valuable information, keeping them engaged and encouraging them to take action.

Smart Design & Development

We design and develop your site in Webflow or WordPress—two powerful platforms we strongly recommend. Every detail is built for performance, while your portal and Gladbot AI Assistant keep you updated and supported throughout the process.

Performance Optimization

We teach your team how to monitor and improve website performance using tools like Google Analytics and Smartlook. This ensures your site runs smoothly, adapts over time, and drives measurable results.

Website Design Portfolio

Success Projects

Check out how other businesses have thrived using our Smart Website Program. Our portfolio shows real examples of how we’ve helped transform websites and drive success for our clients.

Process

How the Smart Website Journey Works?

1. Take the Quiz or Self-Assessment

Start by identifying your stage in the Gladwebs Framework. You can do this through our online Mini Diagnostic or a guided self-assessment during your first meeting. This ensures we know exactly where you are and how to move forward.

We'll also cover

2. Connect with a Gladwebs Strategist

You’ll meet with a strategist (not a salesperson) who will review your results, understand your challenges, and align your goals with the Smart Website program. Together, we’ll confirm the right plan and approach for your business.

3. Strategic Blueprint + Portal Setup

We build your personalized website blueprint and activate your Gladwebs Portal. Inside the portal, you’ll find your roadmap, AI assistant, and resources—keeping everything clear and accessible throughout the project.

4. Smart Design & Development

Your website is designed and developed in Webflow or WordPress, built for scalability and performance. You’ll be able to track progress inside your portal and can ask questions anytime with the Gladbot AI Assistant.

5. Launch, Training & Leaderboard Activation

When your site goes live, you’ll be fully trained to manage it with confidence. Your business is also activated on the Gladwebs Leaderboard, turning growth into a gamified experience while keeping you motivated and accountable.

SEO & Content Optimization

What's Included with Smart Website Optimization?

Every Smart Website includes ongoing SEO and content optimization to keep your business visible and competitive. From smart keyword targeting to technical fixes, we ensure your site not only looks great but gets found by the right people.

Graph
Keyword Research & Strategy

We identify the best keywords for your industry to boost your search engine rankings and attract your ideal audience.

Search Bar
On-Page SEO Optimization

We optimize your website's content, meta tags, and structure to improve its relevance and visibility in search results.

Computer Support
Technical SEO

We address technical issues such as site speed, mobile optimization, and crawlability to enhance overall performance and user experience.

Web Design
Content Audits & Creation

We analyze and optimize your existing content to engage your audience and align with search intent, while creating new, high-quality content to drive SEO and engagement.

CMS
Content Updates & Maintenance

We regularly update and refresh your content to keep it current and valuable, ensuring ongoing relevance and effectiveness.

Mockup
Content Strategy Development

We develop a strategic plan for creating and managing content that aligns with your business objectives and audience interests.

Is It Right for You?

Will the Smart Website Program Actually Benefit You?

At Gladwebs, we know this program isn’t for everyone. The Smart Website isn’t just about design — it’s about building a living system supported by the Gladwebs Portal, AI Chatbot, and Leaderboard to help your business grow.
Our Smart Website Program may not be the right fit if:
You only want a quick, one-time design project without long-term growth in mind.
You prefer to handle everything yourself and don’t want guided support.
You’re not ready to use tools like the Portal or Chatbot to simplify your team’s workload.
You’re not interested in tracking your business’s progress on the Leaderboard or engaging with a larger ecosystem.
You’re unsure of your business goals and not ready to commit to a clear digital strategy.
Your website is already performing well and meeting your objectives.

But if you’re ready for a website that evolves with your business, supported by AI, clear roadmaps, and growth tools built into the Gladwebs ecosystem, then the Smart Website Program was made for you.

Meet Your Web Specialist

On your journey with us, you’ll work closely with a dedicated web strategist who understands the unique challenges you face every day. With experience across a diverse range of industries, primarily in North America, we’ve strategized, designed, and developed impactful websites tailored to meet specific business needs. As we continue to grow and expand, we bring not just words, but real results—ensuring we don’t just talk the talk but walk the walk alongside you.

Markus DeSantos

Founder & Lead Digital Specialist

Jayvie Burgess

Video Strategist & Content Specialist

Results & Success Stories

Calm Creative Gets a New Website That Can Grow Along with the Business

Calm Creative is a digital marketing solutions agency for busy business owners who want to up their revenue and save time.

Mission
Challenge

Calm Creative, led by Tèa, needed a professional website upgrade to support busy business owners aiming to grow revenue and save time. Using Canva limited her site's scalability and branding potential, and she needed a platform that aligned with her digital marketing goals.

Idea Sharing
Solution

After working with Gladwebs, Tèa’s website was transformed into a scalable, professional platform on Webflow. Our web specialists crafted a clear site structure and provided training, empowering Tèa to manage updates and track performance with confidence.

Improvement
Results

Tèa’s new website is a powerful, scalable platform that aligns with her brand and goals, enabling her to attract and engage her target audience effectively. She’s now equipped to maintain and grow her digital presence, creating a seamless experience for her clients.

Verticalize Goes Digital with a Dynamic New Website Launch!

Verticalize ia a dynamic agency dedicated to producing content and strategies that empower professional service businesses to turn their online audience into lifelong, valued customers.

Mission
Challenge

Verticalize by Jayvie, a digital advertising agency, lacked an online presence to showcase their work and convert their audience into loyal clients. They needed a professional website that reflected their dynamic brand and supported their goal of empowering service-based businesses.

Idea Sharing
Solution

Gladwebs partnered closely with Verticalize to bring their vision to life, creating a custom website on Webflow. We collaborated on sitemaps, wireframes, and design, with our web specialists guiding and training their team to navigate and maximize the site’s features confidently.

Improvement
Results

The new website now serves as a powerful platform for Verticalize, effectively communicating their brand and empowering them to turn their online audience into valued clients. The team can now manage and update their site, fully equipped to support their digital advertising goals.

Kinetic Fitness Experience Transforms Online Presence with a High-Impact Website

Kinetic Fitness Experience is a top lifestyle gym in Sarnia, offering certified instructor-led classes that combine strength, mobility, power, and speed to help you reach your full potential.

Mission
Challenge

Kinetic Fitness Experience had an outdated, barebones website on Wix, lacking content, calls to action, and any effective engagement elements. As a growing lifestyle gym, they needed a platform that could reflect their vibrant brand, support marketing efforts, and convert visitors into loyal members.

Idea Sharing
Solution

Gladwebs partnered with Kinetic Fitness to design and develop a user-friendly website on Webflow. We captured high-quality content, strategized the site’s structure, and implemented tracking tools, creating a dynamic platform that engages visitors and drives conversions.

Improvement
Results

Kinetic Fitness Experience’s new website is an engaging, high-performance platform that supports their business growth. With enhanced visual content, strategic calls to action, and data tracking, the gym now has an online presence that attracts, informs, and converts visitors into members.

How to Get Started

Take the First Step to Your Smart Website

The best time to start was yesterday; the next best is now.

If you're ready to take the next step, let's meet with one of our Web Strategists. This is a no-pressure, no direct meeting (optional) just a meet and greet, where we'll get to know your business, and you'll get a feel for how we work—no hard selling, just a productive discussion.

Fill out this form to unlock your Smart Website, gain access to your Gladwebs Portal, and secure your place on the Leaderboard. This is your first step toward a revenue-driving website that grows with your business.
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FAQs

Smart Website

Who is Gladwebs?

Gladwebs is a website-focused growth consultancy dedicated to helping businesses build a strong online foundation. We specialize in website design, branding, and digital marketing, empowering organizations to create impactful online experiences that attract and convert their ideal clients. Our goal is to guide businesses through the process of building a thriving digital ecosystem, with a focus on long-term, sustainable growth.

How can I contact you?

Gladwebs works with clients globally. While we are based in Southern Ontario, we serve businesses from all around the world. Whether you’re in North America, Europe, or elsewhere, we tailor our services to meet the specific needs of your market.

What happens if I’m not satisfied with the service?

We strive for 100% client satisfaction. If you’re not satisfied with the service at any stage, we will work with you to understand your concerns and make necessary adjustments to ensure you’re happy with the final outcome. Our goal is to build a long-term relationship, and we are committed to your success.

Does Gladwebs work with digital marketing agencies?

Yes! We collaborate with digital marketing agencies to complement their existing services. If you’re a marketing agency, we can help provide the website design and development, as well as branding and digital strategies, ensuring that everything aligns with your client’s overall goals.

My business is unique—how can I know your services will work for me?

Every business is unique, and we pride ourselves on offering customized solutions. We take the time to understand your specific needs, goals, and challenges. Our approach is flexible and adaptable to different industries, so we can tailor our services to suit your unique business requirements. We'll work closely with you to ensure your digital strategy aligns with your vision and goals.

Is it required to do the Smart Website Program if I only want to build a new website?

No, the Smart Website program is not required if you only want to build a new website. You can choose to work with us solely for website design and development. However, we highly recommend considering our program if you want to create a comprehensive digital strategy, which includes branding, digital marketing, and ongoing support to ensure long-term growth.

How long does it take to build a new website with Gladwebs?

The timeline for building a new website depends on the complexity of your project, your specific needs, and the size of the site. On average, it takes between 4 to 16 weeks to complete a new website, from initial design to launch. We’ll provide a detailed project timeline upfront, so you know exactly what to expect.