The Smarter Way to Build Your Website
Every Smart Website we build includes the Gladwebs Portal — your personal dashboard where everything for your project lives. You’ll have one place to track progress, get AI support, follow your roadmap, and access training and tools.
This means your website isn’t just a site. It’s a system built to help your business grow.

Overview
Why a Smart Website?
It’s because you don’t have a system.
With every Smart Website, you also unlock your own Gladwebs Portal — where strategy, execution, and support come together.
Inside your Portal you’ll find:
Our approach
Benefits & Outcomes
Smart Website + Portal =

Website Design & Development
Not Just a Website. A Growth System.
Most websites get launched and forgotten. At Gladwebs, we build Smart Websites that grow with your business.
Every site comes with the Gladwebs Portal—AI support, a growth roadmap, and tools to keep improving.
The result? A website that looks great, drives leads, boosts sales, and stays aligned with your goals.
What's Included
Every Smart Website Comes With:

Website Audit
We start by reviewing your current website to identify what’s working and what isn’t. This audit helps us understand where improvements are needed to better meet your website's design, branding, and marketing goals.

Gladwebs Portal Access
Your personalized project portal gives you a clear roadmap, AI-powered guidance, and resources all in one place. It’s branded for your business and designed to keep you on track every step of the way.

Gladwebs Leaderboard Activation
Track your progress and see how your business stacks up on the Gladwebs Leaderboard. It turns your journey into a motivating, gamified experience while helping you measure growth and celebrate milestones.

Strategic Website Blueprint
We create a detailed plan for your website, focusing on key pages and elements like messaging and layout. This strategy ensures your site is designed to attract, engage, and convert visitors effectively.

Clear Website Messaging
We guide you in crafting compelling messages using proven techniques. This helps your website clearly communicate what your business offers, making it easier for visitors to understand and connect with your brand.

Content Hub
We set up a central “Content Hub” for your blog posts, videos, and other resources. This hub makes it easy for visitors to find valuable information, keeping them engaged and encouraging them to take action.

Smart Design & Development
We design and develop your site in Webflow or WordPress—two powerful platforms we strongly recommend. Every detail is built for performance, while your portal and Gladbot AI Assistant keep you updated and supported throughout the process.

Performance Optimization
We teach your team how to monitor and improve website performance using tools like Google Analytics and Smartlook. This ensures your site runs smoothly, adapts over time, and drives measurable results.
Website Design Portfolio
Success Projects
Check out how other businesses have thrived using our Smart Website Program. Our portfolio shows real examples of how we’ve helped transform websites and drive success for our clients.







Process
How the Smart Website Journey Works?
1. Take the Quiz or Self-Assessment
Start by identifying your stage in the Gladwebs Framework. You can do this through our online Mini Diagnostic or a guided self-assessment during your first meeting. This ensures we know exactly where you are and how to move forward.
- Content creation and management
- The best CMS for your needs (e.g., Webflow or WordPress)
- Long-term site ownership and management
- Any special functionalities you require
2. Connect with a Gladwebs Strategist
You’ll meet with a strategist (not a salesperson) who will review your results, understand your challenges, and align your goals with the Smart Website program. Together, we’ll confirm the right plan and approach for your business.
3. Strategic Blueprint + Portal Setup
We build your personalized website blueprint and activate your Gladwebs Portal. Inside the portal, you’ll find your roadmap, AI assistant, and resources—keeping everything clear and accessible throughout the project.
4. Smart Design & Development
Your website is designed and developed in Webflow or WordPress, built for scalability and performance. You’ll be able to track progress inside your portal and can ask questions anytime with the Gladbot AI Assistant.
5. Launch, Training & Leaderboard Activation
When your site goes live, you’ll be fully trained to manage it with confidence. Your business is also activated on the Gladwebs Leaderboard, turning growth into a gamified experience while keeping you motivated and accountable.
SEO & Content Optimization
What's Included with Smart Website Optimization?
Every Smart Website includes ongoing SEO and content optimization to keep your business visible and competitive. From smart keyword targeting to technical fixes, we ensure your site not only looks great but gets found by the right people.
Keyword Research & Strategy
We identify the best keywords for your industry to boost your search engine rankings and attract your ideal audience.
On-Page SEO Optimization
We optimize your website's content, meta tags, and structure to improve its relevance and visibility in search results.
Technical SEO
We address technical issues such as site speed, mobile optimization, and crawlability to enhance overall performance and user experience.
Content Audits & Creation
We analyze and optimize your existing content to engage your audience and align with search intent, while creating new, high-quality content to drive SEO and engagement.
Content Updates & Maintenance
We regularly update and refresh your content to keep it current and valuable, ensuring ongoing relevance and effectiveness.
Content Strategy Development
We develop a strategic plan for creating and managing content that aligns with your business objectives and audience interests.
Is It Right for You?
Will the Smart Website Program Actually Benefit You?
But if you’re ready for a website that evolves with your business, supported by AI, clear roadmaps, and growth tools built into the Gladwebs ecosystem, then the Smart Website Program was made for you.
Meet Your Web Specialist
On your journey with us, you’ll work closely with a dedicated web strategist who understands the unique challenges you face every day. With experience across a diverse range of industries, primarily in North America, we’ve strategized, designed, and developed impactful websites tailored to meet specific business needs. As we continue to grow and expand, we bring not just words, but real results—ensuring we don’t just talk the talk but walk the walk alongside you.
Results & Success Stories
Calm Creative Gets a New Website That Can Grow Along with the Business
Calm Creative is a digital marketing solutions agency for busy business owners who want to up their revenue and save time.

Challenge
Calm Creative, led by Tèa, needed a professional website upgrade to support busy business owners aiming to grow revenue and save time. Using Canva limited her site's scalability and branding potential, and she needed a platform that aligned with her digital marketing goals.
Solution
After working with Gladwebs, Tèa’s website was transformed into a scalable, professional platform on Webflow. Our web specialists crafted a clear site structure and provided training, empowering Tèa to manage updates and track performance with confidence.
Results
Tèa’s new website is a powerful, scalable platform that aligns with her brand and goals, enabling her to attract and engage her target audience effectively. She’s now equipped to maintain and grow her digital presence, creating a seamless experience for her clients.
Verticalize Goes Digital with a Dynamic New Website Launch!
Verticalize ia a dynamic agency dedicated to producing content and strategies that empower professional service businesses to turn their online audience into lifelong, valued customers.
Challenge
Verticalize by Jayvie, a digital advertising agency, lacked an online presence to showcase their work and convert their audience into loyal clients. They needed a professional website that reflected their dynamic brand and supported their goal of empowering service-based businesses.
Solution
Gladwebs partnered closely with Verticalize to bring their vision to life, creating a custom website on Webflow. We collaborated on sitemaps, wireframes, and design, with our web specialists guiding and training their team to navigate and maximize the site’s features confidently.
Results
The new website now serves as a powerful platform for Verticalize, effectively communicating their brand and empowering them to turn their online audience into valued clients. The team can now manage and update their site, fully equipped to support their digital advertising goals.
Kinetic Fitness Experience Transforms Online Presence with a High-Impact Website
Kinetic Fitness Experience is a top lifestyle gym in Sarnia, offering certified instructor-led classes that combine strength, mobility, power, and speed to help you reach your full potential.
Challenge
Kinetic Fitness Experience had an outdated, barebones website on Wix, lacking content, calls to action, and any effective engagement elements. As a growing lifestyle gym, they needed a platform that could reflect their vibrant brand, support marketing efforts, and convert visitors into loyal members.
Solution
Gladwebs partnered with Kinetic Fitness to design and develop a user-friendly website on Webflow. We captured high-quality content, strategized the site’s structure, and implemented tracking tools, creating a dynamic platform that engages visitors and drives conversions.
Results
Kinetic Fitness Experience’s new website is an engaging, high-performance platform that supports their business growth. With enhanced visual content, strategic calls to action, and data tracking, the gym now has an online presence that attracts, informs, and converts visitors into members.
How to Get Started
Take the First Step to Your Smart Website
The best time to start was yesterday; the next best is now.
If you're ready to take the next step, let's meet with one of our Web Strategists. This is a no-pressure, no direct meeting (optional) just a meet and greet, where we'll get to know your business, and you'll get a feel for how we work—no hard selling, just a productive discussion.
FAQs
Smart Website
Gladwebs is a website-focused growth consultancy dedicated to helping businesses build a strong online foundation. We specialize in website design, branding, and digital marketing, empowering organizations to create impactful online experiences that attract and convert their ideal clients. Our goal is to guide businesses through the process of building a thriving digital ecosystem, with a focus on long-term, sustainable growth.
Gladwebs works with clients globally. While we are based in Southern Ontario, we serve businesses from all around the world. Whether you’re in North America, Europe, or elsewhere, we tailor our services to meet the specific needs of your market.
We strive for 100% client satisfaction. If you’re not satisfied with the service at any stage, we will work with you to understand your concerns and make necessary adjustments to ensure you’re happy with the final outcome. Our goal is to build a long-term relationship, and we are committed to your success.
Yes! We collaborate with digital marketing agencies to complement their existing services. If you’re a marketing agency, we can help provide the website design and development, as well as branding and digital strategies, ensuring that everything aligns with your client’s overall goals.
Every business is unique, and we pride ourselves on offering customized solutions. We take the time to understand your specific needs, goals, and challenges. Our approach is flexible and adaptable to different industries, so we can tailor our services to suit your unique business requirements. We'll work closely with you to ensure your digital strategy aligns with your vision and goals.
No, the Smart Website program is not required if you only want to build a new website. You can choose to work with us solely for website design and development. However, we highly recommend considering our program if you want to create a comprehensive digital strategy, which includes branding, digital marketing, and ongoing support to ensure long-term growth.
The timeline for building a new website depends on the complexity of your project, your specific needs, and the size of the site. On average, it takes between 4 to 16 weeks to complete a new website, from initial design to launch. We’ll provide a detailed project timeline upfront, so you know exactly what to expect.

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